Episode 365

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Published on:

30th Sep 2022

365: Frankly speaking – a lot can happen in 12 months

In this episode of the Food & Farming podcast, our host John Bates speaks to AHDB’s CEO Tim Rycroft as he reaches his 12-month anniversary at the helm of the organisation. Tim reflects on the momentous challenges faced over the past year, both within the organisation and in the wider industry. This includes a discussion around the loss of the two sectors; potatoes and horticulture, which ultimately led to a reduction in income for AHDB and subsequently a reduction in head count. 

Following the call earlier in the year for levy payers to have their say on the future of AHDB’s areas of work and priorities, the sector councils have taken the information and devised a strategy on how this will be delivered over the next five years. Tim speaks about what he hopes will come from the next 12 months in the role including an element of ‘business as usual’ as AHDB settles into a new era.  

If you have any comments about this podcast, or would like to be a guest, please get in touch. You can email foodandfarming@ahdb.org.uk 

Book your place on AHDB’s Delivering the Future of Farming event, Thursday 10 November 10:00am – 4:30pm. Attend in-person or watch online. Find out more https://ahdb.org.uk/events/delivering-the-future-of-farming 

 Find out more about AHDB’s Shape the Future work at https://ahdb.org.uk/shapethefuture 

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About the Podcast

AHDB Food & Farming
Our Food & Farming podcast is for levy payers and those in the food supply chain – bringing together key players in the agriculture industry to talk about the things which really matter.

You’ll hear from farmers, special guests and AHDB specialists sharing their experiences and opinions. Join our conversations about technical information, data, market intelligence, exports and updates on our multimillion consumer marketing campaigns and of course, the latest news on farming issues that impact your business.

The AHDB Food & Farming podcast – worth a listen.

About your host

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Martin Winch