142: How Coronavirus has changed the potato market and the way we support you
In this episode you will hear from Sophie Churchill, chair of Potato board, who will offer an overview of the work that underway to support the potato industry. Then we talk to our MI and marketing team for a fresh update on the markets and the campaigns we have been running. At the end of the podcast we will talk about how our monitoring systems and SPot farm trails have been affected by this crisis.
In this episode we will speak with:
Sophie Churchill – Chair, AHDB Potato Board
Aidan Wright – MI Analyst
Stu Baker - Senior Marketing Manager - Crops & Dairy
Sue Cowgill - Crop Protection Senior Scientist – Pests
Amber Barton - KE Manager East Midlands
Links:
Overall AHDB Coronavirus support: https://ahdb.org.uk/coronavirus-advice-for-farmers-and-growers
Potatoes homepage: https://ahdb.org.uk/potatoes
Potato Market Analysis: https://ahdb.org.uk/potato-market-insight
Retail and consumer insight: https://ahdb.org.uk/retail-and-consumer-insight
Aphid and virus: https://ahdb.org.uk/knowledge-library/aphid-and-virus-potatoes
Late blight: https://ahdb.org.uk/late-blight
